MURILLO-ACUÑA, K.; OUBIÑA-BARBOLLA, J. Brand equity for nonprofit organizations: antecedents and consequences for NGOs. Responsibility and Sustainability, [S. l.], v. 1, n. 3, p. 67–74, 2013. Disponível em: https://responsibility-sustainability.org/index.php/R-S/article/view/23. Acesso em: 13 jul. 2026.