KATHY, M.-A. .; MARÍA LUISA , R.-C. .; JAVIER , O.-B. . A proposed scale for measuring brand equity of non-profit organizations. Responsibility and Sustainability, [S. l.], v. 7, n. 2, p. 17–35, 2022. DOI: 10.5281/zenodo.7388039. Disponível em: https://responsibility-sustainability.org/index.php/R-S/article/view/113. Acesso em: 22 jan. 2025.